Team Fordzilla P1 virtual race car launches into the real world

The full-scale Team Fordzilla P1 race car has now been unleashed in the real world and it’s quite a sight to see.

It took our designers just seven weeks to turn the winning exterior design of Arturo Ariño and interior vision of Robert Engelmann, both Ford designers, into a real-life model... and the results are impressive results can be seen here.

From the monocoque structure partially covered by a large, hyper-transparent jet fighter-style canopy to the sleek GT-like front end and completely exposed rear, the full-scale model incorporates all the elements that nearly 250,000 votes by gamers on Twitter asked for.

"It was a really incredible process for the whole team here at Ford. Not just because it’s something that none of us had done before, but also because we discovered gamers make the perfect co-designers," said Amko Leenarts, our European Design Director here at Ford.

“It makes perfect sense when you think about it. Gaming, especially e-sports, is all about the thrill of movement, being fast, agile, competitive and most of all being enjoyable.”

The Team Fordzilla P1 race car will now prepare for 2021 where it will hopefully get to shows and events throughout Europe so gamers can see their creation in the metal.


In Phase One, Ford designers threw open key design decisions to the wider gaming and social media community through a series of Twitter polls that has been be posted by @TeamFordzilla. Each poll has surfaced a key design attribute – from engine to cockpit – that gamers and public had opportunity to decide on. A total of more than 250,000 votes were submitted. Below are the results of the Twitter polls:


Starting in mid-April, Phase Two is the creative phase and the most exciting part of the project, as explained by Amko Leenarts, Design Director Ford of Europe


Remember, back in March we launched our P1 project on Twitter with a series of eight polls to help shape the package of our P1project digital racer. Since then your 250,000 votes have provided guidance for our design team to move on to the creative phase. And they have been hard at work! We’ve picked four of the numerous proposals they have come up with and put them in our virtual studio for you to have a look at. Enjoy the tour!

FROM concept to reality

Team Fordzilla P1 - From Concept to Reality.

Watch the story of Team Fordzilla P1, from the first poll, to the first sketch and the final physical reveal.

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